Five meetings needed to clinch Business deals effectively

Rajendra Singh Sisodia 1

Written by: Rajendra Singh Sisodia

About the author: ex Executive Director, Indian Oil Corporation | Chairman, Bitumen India Forum | Strategic Advisor & Consultant | Globally acclaimed Speaker | Mentor to Startups | LinkedIn 19000+

In today’s dynamic market, everyone wants to clinch the deals quickly. However in this process many basics of sale, marketing & negotiations are compromised or missed out. As a result in many cases such deals are not able to deliver the intended results physically or commercially. So in today’s blog I am going to pen down the brief for this process based on practical experience……..

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Decoding paradigm shifts and challenges for Communication Industry in the Post-Covid era

Profile Photo Shalini Singh _1

Written by: Shalini Singh

About the author: Chief-Corporate Communications, Sustainability & CSR at Tata Power | Woman Director | TEDx Speaker | Passion for Social & Green Causes!

Way back in 1959, US President John F. Kennedy had said that word ‘crisis’ also presents an opportunity. Decades later, this statement is more relevant than ever for businesses during a pandemic. When a pandemic like Corona virus struck us, everything from our daily routine to the way we run business and hold conversations has changed drastically…..

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Fallacies in Change Management

Sunil Thekkepat-Final

Written by: Sunil Thekkepat

About the author: National Business Head & Sr Vice President |Over two decades of Corporate experience ; voracious reader, an avid traveler and a connoisseur of good things in life !

How often have you heard or read about ‘Change Management’? And how often have you heard about the clichéd but the true phrase “Change is the only constant”? There would be hundreds and thousands of books and articles on Change Management…

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Dilip’s Masterclass, my primer in selling

Debabratha Banerjee

Written by: Debabratha Banerjee

About the author: >Debabratha Banerjee │32 years, in Sales, Marketing & International Business

It was early January of 1985, when I landed in Kolkata on my new assignment with Godrej Soaps Ltd( as Godrej Consumer Products, or GCPL, was known then), as a Sales executive. Winter chill pervaded the air, and signs of New Year revelry were visible everywhere, more so on the famed Park Street….

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Marketing & Sales Organisation Objectives During COVID 19 Times

hief Marketing Officer Fintech | Ex Marketing, Brand & Alliance Head National Payments Corporation of India

Written by: Deb Gooha

About the author: Chief Marketing Officer Fintech | Ex Marketing, Brand & Alliance Head National Payments Corporation of India

The sales objective is to pursue quality leads and the marketing objective is to generate leads that sales can later qualify and pursue, in turn, the marketing team need to innovate new way and solutions which works for the sales lead management funneling…..

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Musts for Realty sector in crisis

Samujjwal Ghosh

Written by: Samujjwal Ghosh

About the author: Director, Xanadu Realty│FMCG & RE person│Fitness aficionado │Finds sanctuary in RD Burman & Rafi saab

COVID 19 has been an invisible threat and continues to have economic and epidemiological impact and has impacted businesses across categories at multiple levels. Countries and companies are making cautious and concerted effort to transition toward the next normal, and planning scenarios across multiple horizons……..

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Decoding Marketing in Times of COVID Era

Shalini Singh 1

Written by: Shalini Singh

About the author: Chief-Corporate Communications, Sustainability & CSR at Tata Power | Woman Director | TEDx Speaker | Passion for Social & Green Causes!

In Covid era, it is essential to decode marketing by being empathetic to customer needs. I recall this line written I had read long time ago that said that the most dangerous thought in today’s world is “we have always done it this way”…..

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Building emotional connect with buyer through stories

Ramesh Patodia1

Written by: Ramesh Patodia

About the author: CEO at Ambrosia Nutrition Pvt Ltd.│30+ years of experience in sales & business

Emotional connection is what you need to sell your product or service.
People make buying decisions emotionally and justify it logically. If you don’t connect with prospects on an emotional level, they won’t buy.
So, how do you build an emotional connection with both prospects and customers…..

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How to make an effective presentation test

Managing Director | Chief Executive Officer | Automotives | Manufacturing | Engineering

Written by: Ram Parthasarathy

About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering

The ability to make an effective presentation is an important, yet often overlooked, skill.

How often have we had to sit through a presentation where the presenter puts up slide after slide and fumblingly reads through line by line. Is there value in this?……

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What to look for when hiring a marketing person

Managing Director | Chief Executive Officer | Automotives | Manufacturing | Engineering

Written by: Ram Parthasarathy

About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering

Unlike many skill sets within an organization, marketing is primarily a soft skill. So, obviously, when hiring a marketing person, soft skills should receive priority……

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Don’t Sell the Product Or Services…If You want to be Successful In Sales Profession

Sabyasachi Satpathy

Written by: Sabyasachi Satpathy

About the author: An Automotive (Tyres, Batteries & Lubricants) Sales & Marketing professional having more than 25 years’ experience in India & GCC. Currently working in GASCOL as Business Head for Saudi Arabia & Bahrain operations

Seems to be funny to you, not practical, illogical, hard to believe , how come without selling I will be successful in Sales but it’s true and you will actually realize the difference once after you have gone through the below points thoroughly as study says most of the successful people in Sales actually doesn’t sale. successful people in Sales actually doesn’t sale.
Let’s find out how…..

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The Beautiful Game of Soccer & Sales – An Intriguing Take

Managing Director, Zicom Electronic Security Systems

Written by: Pramoud Rao

About the author: Managing Director, Zicom Electronic Security Systems

I have been since time memorial mesmerized by the game of soccer. It’s such a thrilling experience watching a fast paced, action packed soccer game. In almost 90 minutes flat while watching the game, one can enjoy the game and also pick up so many valuable lessons in Sales Management.There are several common touch points that the game and sales per se share in common…

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