Written by: Ram Parthasarathy
About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
When times are good, businesses get by with a lack of systems and controls, and owners think everything is OK with their business. And when a downturn comes along, panic sets in. Here are some questions to ask yourself when facing hard times, actually even if times are good……
Ram Parthasarathy’s Blog
Ram Parthasarathy
Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
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My name is Ram Parthasarathy. I’m a Tamilian by birth, though I have never lived in Tamil Nadu. I finished schooling from Simla, and went on to do engineering from IIT Delhi, passing out in 1977. Since then, I have held a variety of roles in various companies, beginning as a Trainee Engineer with the Anand Group, and culminating as Managing Director with Tower Aluminium LLC in Nigeria. For the last 15 years of a career spanning 37 years, I have been at C level, with assignments as Managing Director of IFB, CEO of Sankara Eye Care, and finally at Tower. All of these assignments involved a large element of de-stressing, turnaround, and re-structuring. I have been fortunate to have worked in every continent of the world, barring Antarctica.
I have always been interested in the dynamics of business, and post retirement in 2014, I have been spending time with startups and turnarounds in a consulting capacity. For the last three years, I have been working with Dynalec Controls Pvt. Ltd., an MSME in the capital engineering equipment space, which also is a successful turnaround case, and where I am presently a Director.
I am an avid sports buff, having played cricket, hockey, tennis and table-tennis in my younger days, and I continued to play cricket at a divisional level till I was well over fifty years old.
I’m also a lover of all kinds of music, and play a little guitar when I have the time, though not as much as I would like to. Reading is another passion, and I’m an omnivorous reader, from fiction, to management books, to history.
I am sixty four years of age now, but with God’s grace, still enjoy good health and boundless energy!
How to make an effective presentation test
Written by: Ram Parthasarathy
About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
The ability to make an effective presentation is an important, yet often overlooked, skill.
How often have we had to sit through a presentation where the presenter puts up slide after slide and fumblingly reads through line by line. Is there value in this?……
What to look for when hiring a marketing person
Written by: Ram Parthasarathy
About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
Unlike many skill sets within an organization, marketing is primarily a soft skill. So, obviously, when hiring a marketing person, soft skills should receive priority……
The Importance of Ethics In Marketing
Written by: Ram Parthasarathy
About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
In the hustle to sell, the aspect of professional ethics in marketing is often overlooked. However, this is a critical element if one wishes to achieve consistent success in marketing.
Professional ethics in any field demands that we be honest and truthful with the customer….