Written by: Pankaj Raj Pipariya
About the author: Sales Director, ZingHR (Cnergyis Infotech Pvt Ltd)
Cricket is considered a gentleman’s game. Still often it is said that the real game is played off-ground between the two ears. It is required to work on thoughts and feelings, before action on the ground…….
Month: March 2021
Rules of Persuasion – Objection Prevention and Objection Handling in 2021
Written by: Tariq Jarrar
About the author: Group Executive Director and Co-Founder of Devmark Group – Dubai. United Arab Emirates
Learning to overcome objections is a critical part of the sales process. You have to respond in a way that alleviates the prospective buyer’s concerns and allows the deal to move forward……..
Ted Talks, But Does Ted Listen?
Written by: Dr Shreekant Vijaykar
About the author: Director of Asia Operations at COPC Inc.
Making a Robust VOC Mechanism for Customer Delight
A leading bank in Asia had commissioned us a few years ago for a short consulting assignment, where I got to know their marketing leader……….
Living by the “Tagline”
Written by: Rajib Chowdhury
About the author: Business Head – Consumer Durable Service & Revenue
I was part of a home improvement retail chain and we were having a brainstorming session to create a “tagline” for our brand……..