Career Progression amidst Disruption

Rakesh Setia1

Written by: Rakesh Setia

About the author: Chief Sales and Marketing Officer at Rustomjee

Over the last three decades, many events have been marked as disruptive, such as :
1. Globalization, Computers and automation, Consumer Finance, Opening up of economy in 90’s
2. Mobile penetration, growth in internet coverage, banking, services in the first decade of 21st century …..

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Don’t Sell the Product Or Services…If You want to be Successful In Sales Profession

Sabyasachi Satpathy

Written by: Sabyasachi Satpathy

About the author: An Automotive (Tyres, Batteries & Lubricants) Sales & Marketing professional having more than 25 years’ experience in India & GCC. Currently working in GASCOL as Business Head for Saudi Arabia & Bahrain operations

Seems to be funny to you, not practical, illogical, hard to believe , how come without selling I will be successful in Sales but it’s true and you will actually realize the difference once after you have gone through the below points thoroughly as study says most of the successful people in Sales actually doesn’t sale. successful people in Sales actually doesn’t sale.
Let’s find out how…..

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Difficult Customers — An opportunity for growth !

Rajendra Singh Sisodia (1)

Written by: Rajendra Singh Sisodia

About the author: ex Executive Director, Indian Oil Corporation | Chairman, Bitumen India Forum | Strategic Advisor & Consultant | Globally acclaimed Speaker | Mentor to Startups | LinkedIn 19000+

So called good customers provide a short-term ease but difficult customers provide an opportunity for improvement & sustainable growth in business for long term.
In a sales review meeting with the team…….

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Help! My car is allergic to vanilla ice cream

Mentor: Advisor & Consultant – Downstream Oil & Gas | Former Executive Director-Indian Oil | Director-Indian Oil Mauritius Ltd

Written by: Sivasis Dey

About the author: Mentor: Advisor & Consultant – Downstream Oil & Gas | Former Executive Director-Indian Oil | Director-Indian Oil Mauritius Ltd

A complaint was received by a senior executive of a well known major Automobile manufacturer.

‘This is the second time I have written to you and I don’t blame you for not answering me because I kind of sounded crazy….

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CMO to CEO : The Final Journey

Business Leader | Entrepreneur | Board Member | Former COO and CMO – Metropolis and Dr Lal PathLabs | Launched the brand Windshield Experts in India from scratch | Oberoi Group of Hotels

Written by: Sameer Kaul

About the author: Business Leader | Entrepreneur | Board Member | Former COO and CMO – Metropolis and Dr Lal PathLabs | Launched the brand Windshield Experts in India from scratch | Oberoi Group of Hotels | MBA – Bond University Australia

The top marketing job in the company is a minefield where many talented executives have failed. While some of this is attributable to the ambiguity of the role itself…

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Fret, Fume Or Fly: COVID-19 Is Here To Stay

Managing Director, Zicom Electronic Security Systems

Written by: Pramoud Rao

About the author: Managing Director, Zicom Electronic Security Systems

I have been since time memorial mesmerized by the game of soccer. It’s such a thrilling experience watching a fast paced, action packed soccer game. In almost 90 minutes flat while watching the game, one can enjoy the game and also pick up so many valuable lessons in Sales Management.There are several common touch points that the game and sales per se share in common…

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Sales in New Normal

Vice President, Customer Strategies YTY Group

Written by: Bhaskar Mukherjee

About the author: Vice President, Customer Strategies YTY Group

The coronavirus COVID-19 is affecting 213 countries. As long as the world has not found a cure or a vaccine for Covid-19, we may have to adjust to a “new normal”, meaning a new way of living and going about our lives, work and interactions with other people. “With every crisis, there is an opportunity. For the communication industry, this crisis gives us an immense opportunity to work…

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3 Mantras to decode the Last-Mile deliveries in congested cities

| Sr. Director- Digital Transformation & Innovation Advisory, SAP | Ensuring Customer Success & Building Winning Teams

Written by: Bharti Maan

About the author: Sr. Director- Digital Transformation & Innovation Advisory, SAP | Ensuring Customer Success & Building Winning Teams

As Covid spread its nasty pangs, the business of prophecy started working overtime to define how will it change the world and how the new normal will emerge. But almost ten weeks since the near shutdown in most parts of the world, the predictions of new normal have started to fade…

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Marketing your brand in times of a crisis

Vice President Marketing – India, APAC, Africa at MoveInSync

Written by: Payel Basu

About the author: Vice President Marketing – India, APAC, Africa at MoveInSync

The last 90 odd days have been unprecedented for everyone around the globe – ambiguity, uncertainty & fear were the key words. With lock downs and social distancing, businesses slowed down, consumption plummeted & most revenues are on a downward trend. Organizations are cautious of their spends and marketing budgets are typically…

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