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Welcome to Vidwaan

'Best-in-Class' Marketing & Sales Online Education from 'The House of Marketing & Sales'

The Idea Behind

Vidwaan is a part of a much larger Marketing and Sales Enterprise, SimApt, which is also into Marketing and Sales Consulting, Marketing & Sales Training, and business solutions. We wanted to encapsulate the expertise of Marketing & Sales across multiple industries in one platform. It laid the foundation of Vidwaan

Core Philosophy

The Student should be benefited

Vidwaan Ecosystem

Vidwaan programs have been designed and are taught only by CXOs, i.e. CEOs, Vice Presidents, Directors etc.

Vidwaan is a multidimensional, self-sustaining ecosystem comprising of CXOs, i.e. CEOs, directors etc., domain experts, marketing & sales agencies, corporates, and students who have come together to create highly skilled & industry-ready talent. Vidwaan aims to create a talent pool with the right blend of academic knowledge & industry-oriented skill-sets.

The scope of “Vidwaan” extends across the entire life-cycle of a marketing & sales personnel, right from students to young marketers to senior marketing & sales professionals. Vidwaan Programs are tailor-made programs that address the “need gap” required by them at different stages of their careers to fulfill their dreams and swiftly move up the corporate ladder in marketing & sales.

Each of Vidwaan’s programs has a high employability quotient making the students champions in their domain. These programs have been conceptualized after thorough research and in line with corporate India requirements. Hence, Vidwaan programs are an optimum mix of marketing & sales strategy-concept application and practical immersions.


Explore Our Programs

Blessed with Industry Leaders

VP & Head Marketing - ICICI Direct | IAMAI Top 30 CMO, 2020 Cohort | Ex McDonalds, ICICI, Amazon

15+ yrs in Digital Marketing & e-Commerce of multiple industries.

CMO | CGO- BNPL| Ex. Marketing, Brand, Digital & Alliance India Head RuPay Cards & UPI Payments

"CMO of the Year 2020 Award" # cxotechsummit & Awards 2020 20+ yrs in Fintech. CGO, P&L Business Head across twenty-seven counties, 2500 + Merchants, 24+ NBFCs with over 3M + active customer base

Sabyasachi Satpathy
Business Unit Head, Saudi & Bahrain - Gulf Tyre & Rubber Holding Company

Over 35 years of experience automotive industry with organizations like JK Industries, MRF Ltd., Al Hashar Group, AJM Kooheji Group B. S. C. (C).

Raja Chakraborty
ex.Director - Raymond Consumer Care (Home & International Business) | ex-Henkel, Kansai Nerolac Paints Ltd., PepsiCo and Bayer

Over 20 years of work experience in Consumer Goods in Consumer Goods, Foods and Beverages and Chemical industries; Worked with organizations like Henkel, Kansai Nerolac Paints Ltd., PepsiCo and Bayer.

Maya Sharma
Global Medical Director - Win Medicare, Modi Mundipharma and Signutra. | ex Head Medical Affairs and Professional Marketing - Philips India

Strategic Leader with over 17 years of diversified experience in healthcare industry. She has worked with organizations like Astra Zenca, Abbott Nutrition and Philips India.

Ananda Chatterjee
National Sales Head - Opple Lighting Pvt Ltd | ex Sales Head, Appliances - Orient Electric

Sales professional with more than 2 decades of work experience in Electrical and Electronic manufacturing and Consumer Goods industries. He has worked with organizations like Philips Lighting and Eveready Industries India Ltd.

Minari Shah
Director, Public Relations - Amazon India | ex Head Corporate Communications - TATA Motors

Communications professional with experience of 2 decades in business journalism and Corporate Communications in Media Industry, Public Relations, Automotive, Information Technology & Services, Banking and E-commerce verticals. Worked with TATA Motors

Debasish Satpathy
Vice President, Head of Aftermarket Division - Schaffler | ex Group Commercial Development Director - The Parts Alliance

Seasoned Sales and Marketing professional with career spanning over 20 years in Automotive industry. He has worked with organizations like J K Tyre and Industries Ltd., General Motors and Euro Car Parts Ltd.

Subhasis Ghosh
Managing Partner - Apex Group | ex Managing Director - APM Terminals India Pvt. Ltd.

Business leader over 35 years of experience in Education Management, Logistics & Supply Chain, Oil & Energy and Invest Management sectors. Worked with Indian Air Force, Reliance Industries Ltd, Reliance Logistics Ltd, NIIT, Dubai World and A P Moller

Madhumita Manna
Vice President, Consumer Health - Esperer Onco Nutrition | ex Director / Head Marketing, OTC, Centre of Excellence - Dr. Reddy's Laboratories

Senior Management professional with Two decades of experience in Pharmaceutical industry. She has worked with organizations like Dr. Reddy’s Laboratories, Torrent Pharmaceutical Ltd and Pfizer Ltd.

Atul Suri
Vice President and SBU Head - Alembic Pharmaceuticals | ex Ex Director of Modernization - Ministry of Defence, Govt. of India

ex. Indian Army for over 25 years; As Vice President and SBU Head leading 6 business divisions, Alumnus of XLRI, Jamshedpur.

Shreekant Vijaykar
Director of Asia Operations - COPC Inc. | ex CEO Principal Consultant - MattsenKumar LLC

More than 2 decades of experience in various industries including Information Technology and Services, Outsourcing and Offshoring and Management Consulting

Ramesh Patodia
CEO - Ambrosia Nutrition Pvt. Ltd | ex CEO - Xultant Organosynth Pvt. Ltd.

A business leader with career spanning over 3 decades in Sales and Marketing across Chemicals and Oil and Energy. He is alumnus of IIT Bombay and IIM Calcutta

Ram Parthasarathy
Director-Dynalec Controls Pvt. Ltd. |ex CEO- Certified iCEO by CEO Europe

Senior industry professional with over 40 years of experience in spearheading business operations. An Alumnus of IIT Delhi

Niraj Pattarkine
Head, Marketing and Sales - Garware Polysters Ltd. | ex GM Retail and Business Development - NITCO Ltd.

Senior Sales and Marketing professional with more than 20 years of experience in industries like Textiles and Building Material. Has worked with Alps Industries Ltd., NITCO Ltd., and HIL.

Anurag Awasthi
Sales Head - Indiabulls LED | ex National Manager, Office Vertical - Havells India Ltd.

Sales professional with more than 10 years of experience in Electrical and Electronic manufacturing industry. Has worked with organizations like Havells India Ltd. and Wipro Ltd.

Arpit Agarwal
ex-Director Marketing - Swiggy

Seasoned marketing professional and a digital champion with experience across Automotive, Oil and Energy and Internet industries. Has worked with companies like Ashok Leyland and Shell.

Sudeep Basu
ex GM Service and Parts - Jaika Automobiles and Finance Pvt. Ltd. | ex GM Automotive - Akagera Business Group

Sales and Marketing professional from Automobile industry. In the career spanning over 3 decades, has worked with organizations like TATA Motors Ltd. and Mutsimoto Motor Co. Ltd.

Sivasis Dey
Country Head, Automation, Executive Director - Indian Oil Corporation Ltd. | ex Country Head, Retail Sales Strategy/Development - Indian Oil Corporation Ltd.

Marketing professional with diverse multi-functional leadership experience of 38 years in Oil and Gas downstream sector with Oil PSU major India Oil Corporation Limited.

Subir Palit
Country Head - Greenply Industries Ltd. | ex-President Marketing - Sintex Industries Ltd.

Career spanning over 3 decades across Consumer Durables, Building Materials industries. He is alumnus of IIM Calcutta and has worked with organizations like Philips India, Aludecor and Sintex Industries Ltd.

Shashank Joshi
Founder & CEO - mBnk | Chairman - Sagacious Programming & Development Pvt. Ltd.

An entrepreneur with 27 years of work experience in IT and ITES and mobile payments business

Shalini Gupta
ex-VP - Brand and Corporate Communications - Inox Leisures Ltd | ex-VP Brand and Customer Insights - Lokmat Media Pvt. Ltd.

Sales and Marketing professional with career over 2 decades in Entertainment,Newspaper,Broadcast Media,FMCG, Telecom and Advertising. Worked with INOX Leisure Ltd.,Lokmat Media Pvt. Ltd., RBNL,Parle Agro Pvt. Ltd.,Bharti Airtel Ltd. and Grey Group

Arpan Basu
Director Communications - Coca Cola India and South West Asia

Marketing professional with more than 15 years of work experience across Non-profit Organizations, Pharmaceuticals, Life Insurance and Beverages industry. Has worked with organizations such as FICCI, Jubilant Lifesciences Ltd. and Max Life Insurance.

Praveen Jaipuriar
CEO-Continental Coffee Pvt. Ltd.| ex-Marketing Head - Dabur India Ltd.

Sales and Marketing professional with work experience spanning over 2 decades. He has extensive experience of working in FMCG sector with companies like Dabur India Ltd

Bharti Maan
VP- SAP Services Line, APAC, Digital Innovations - Capgemini. | ex NASSCOM Lead Mentor- NASSCOM Deep Tech Club

Over 20 years in Information Technology and Services and Computer Software businesses. An alumnus of INSEAD, she has worked with organizations like IBM Global Services, Infosys, SAP and NASSCOM.

Abhra Banerjee
ex-Vice President and SBU Head - Havells India Ltd.| ex-Executive Director - Dalmia Bharat Group

Over 2 decades of Sales and Marketing exp. in Advertising, Paints, Internet, Building Materials, Electrical & Electronics, Consumer services & Education Mgmt. – Worked with Ogilvy, AkzoNobel, Century Ply, Havells, Cleanomatics etc

Ashish Kothari
ex-Sr. Vice President - Reliance Industries Ltd. |ex-Global Head of Marketing - Shell

More than 2 decades of work experience in Sales and Marketing of Oil and Energy industry. He has worked with Shell, a global energy company in India and abroad.

Ashok Jaiswar
Group Head Corporate Communications & Consumer Marketing

2 decades of work experience of Sales and Marketing in Automotive and Industrial Engineering. He has worked with companies such as Mahindra and Mahindra, Bajaj Auto Ltd. and Fiat Chrysler Automobiles.

Partnering for Best-in-Class Education

Brand Aesthetics
Mint Social Media
Yamm Labs
Apex Group

The learning
process at Vidwaan


Program Structure Design: Perfect balance of strategy concept application and practical immersions relevant to the Industry/Sector/Function. The program has been designed and taught only by CXOs, CEOs, Vice Presidents, Directors etc.

Live Campaigns & Case Studies: Live campaign execution with actual content & tools. Unique and challenging case studies  giving a deep understanding of the subject

Interactive Sessions: Live expert sessions, doubt solving sessions by industry stalwarts

Robust evaluation parameters considering both concept application & practical immersion

Scholarship program with reward & certificate of scholarship

Placement Support includes a mentorship program, interview management by industry leaders, resume management and an exclusive job portal only for Vidwaan students


Highlight of the month

Check out the programs in detail on our All Programs Page

  • Roller-Coaster-Ride-Offline Marketing & Sales Program: Fast & Exciting capsule of offline marketing & sales industry practices, weaved with strategy concept application & practical immersion. 
  • Advanced Digital Marketing Program created for Marketers: This program is tailor-made for those who already have a marketing background, either in the form of qualification or work experience. 
  • Advanced Digital Marketing Program for Non-Marketers: This program is designed for those who do not have a marketing background, neither in the form of education or work experience. The program has two components.
    • The first part is one month of marketing where the students will be taught traditional marketing fundamentals that are required to comprehend digital marketing
    • The second part is of seven months where the students will be taught advanced digital marketing
  • 360° Marketing & Sales: The future of marketing and sales is a complete marketer, i.e., marketing and sales personnel who can perform in an omnichannel ecosystem.  It requires the marketer to equally comprehend both offline and online strategy and a robust understanding of its practical applications. This program is tailor-made to address that requirement. It covers all facets of traditional & digital marketing and has a perfect balance of strategy concept application and practical immersions

Our Pride

I just have one point to say "If I were to learn about digital marketing works of any industry..for example, a furniture industry, should I go to a college or should I go to the Digital Marketing head of a company like Pepperfry or Livespace". This is what I am liking about Vidwaan programs. It covers digital marketing across so many industries and senior people of all these industries are taking the lectures. This is really great."

Shilpa Dalvi | Asst. Manager | Godrej

"I have enrolled on the digital marketing course from Vidwaan. I was drawn to the course by going primarily by the pre-course material. The content they are giving away for free is just top-notch. The course also seems very hands-on - has multiple immersion programs, starting just 2 weeks into the course. All the best to everyone who enrolled, see you in class."


"Amazing Content and is aligned to the current requirements of the industry. All the digital marketing concepts have been explained with simple examples that I am able to understand and relate to. And there are so many practical projects and campaigns that I am doing myself."

Kanchan Bhaku - Marketing & Sales, Healthcare

"Great practical learning I must say!. Especially, the practical immersion section where I am getting a hands-on learning experience on each of the topics covered in the program. Overall the program is very rich in the content as well as the way it has been delivered. I am really enjoying the journey. Thanks Vidwaan."

Gaurav Sarkar - B.E + MBA | 14 yrs of Sales exp. | currently handling PAN India Sales
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"The best part about this course is that it gave me exposure to practical applications of the topics taught. I got to learn how the companies actually plan and manage their digital activities. Great program and I had lot of fun."

Shraddha Vibhute - MBA Marketing | Entrepreneur
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"This program has all the concepts supported with examples and case studies. So, I am confident that this program will help me crack interviews"

Shreyas - MBA Marketing | Alumni CIMR
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"A much-needed course for me. It covers all aspects of digital marketing. It makes you confident enough to crack an interview. Cheers!"

Karan - Final Year MBA

For a long time, I was feeling the need to study digital marketing and keep myself up to the industry requirement. Currently, I am in projects but with the growing responsibilities in my job and to drive the business objectives using the new-age digital technology, it is important for me to have in-depth knowledge of digital marketing. And I am happy that I joined this program - Advanced digital marketing of Vidwaan. The best part of this program is that it is super practical with a lot of live projects and even the concept part is explained with practical examples.

Rubby Desai | Associate Chief Manager| Godrej & Boyce Ltd.

"I have my own general store in Bhopal. And I was thinking for a long time to learn digital marketing that can help my business. And when I read the first book of Vidwaan's Advanced digital marketing for marketers, I felt confident that this course will help me transform my business."

Chanda Tindwani - Buisness Owner