Written by: Tariq Jarrar
About the author: Group Executive Director and Co-Founder of Devmark Group – Dubai. United Arab Emirates
“Lost yesterday, somewhere between sunrise and sunset,
Two golden hours, each set with sixty diamond minutes.
No reward offered, for they are gone forever.”……..
Written by: Arpan Basu
About the author: Director Communications at Coca-Cola India and South West Asia
Earlier this year, I eavesdropped on an interesting conversation amongst the children at my kid’s school during the dispersal. The topic being discussed was the marvels of technology where each person could by the mere click of a button – sign up for services or apps on smartphones and TVs and enjoy their offerings any-time through universal internet access at their fingertips…….
Written by: Arpan Basu
About the author: Director Communications at Coca-Cola India and South West Asia
The communications industry is an apt reflection of our time: fast-paced and in need of constant evolution. Especially during crises, well-devised communications can become the quickest tool in ensuring business continuity and responding to unprecedented situations……
Written by: Atul Suri
About the author: Vice President, Sales & Marketing (SBU Head), HR leader, UN Peacekeeper & Indian Army Veteran
A SWOT Analysis forms the very basis of every decision taken, be it on charting strategies to meet the Vision and Mission of the organization or even for arriving at a well thought of Brand Plan for a Marketer……
Written by: Ram Parthasarathy
About the author: Managing Director | Chief Executive Officer | Dynalec Controls Pvt. Ltd. | Automotives | Manufacturing | Engineering
When times are good, businesses get by with a lack of systems and controls, and owners think everything is OK with their business. And when a downturn comes along, panic sets in. Here are some questions to ask yourself when facing hard times, actually even if times are good……
Written by: Arpan Basu
About the author: Director Communications at Coca-Cola India and South West Asia
It’s a familiar feeling – you’re scrolling through your social media posts and you notice a pattern emerging. It’s subtle; you don’t really realise it till you make a conscious effort to really think about what you’re consuming, but you gradually realise that the curated content is aligned with your general worldview…..
Written by: Arpan Basu
About the author: Director Communications at Coca-Cola India and South West Asia
Existing empirical research confirms that there is a positive relationship between reputation management and development of corporate houses. Corporations have long since realized the importance of managing the reputation that will sustain their advancement in the age of competitive business management….