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It’s often said that at the core, everyone is a Salesperson. Irrespective of the work, level or the profession you are in, as long as you are dealing with people, you are selling something. Hence, shouldn’t sales be second nature to all?
When you set aside the commercial angle of Sales, it is just an exchange of goods, services or ideas, which is an integral part of our daily lives. So, what is the larger definition of Sales? Here’s what I would put it as – anything you do to help another person or provide value to them in exchange for something tangible or intangible, is Sales. And when that exchange entails a monetary value, its commercial sales as we know of it. And when there is no monetary aspect in this exchange, which is very often the case in our daily lives, we seldom think of it as Sales. However, the exchange for some intangible benefit is also Sales in another form.