Payment Gateway – What You Should Know Before You Unlock The Doorway To Accepting Digital Payments.

After the recent pandemic, the world has realised that if a business has to stay relevant it has to transform itself to its Digital Avatar. If you stop meeting people and want to sell you need an interface to complete the commercial transaction. That interface to accept payments digitally is provided by a payment gateway.

Let’s understand the evolution of plastic money. Visa as founded in 1958 followed by JCB (Japan Commercial Bank) and MasterCard. These names are often referred to as card schemes. These companies issued plastic cards that would be accepted at the merchant location and dependency on cash was reduced. The advent of internet saw businesses going online and payment gateway was evolved as a tool to accept the payments digitally. Today there are various card schemes – Rupay, China Union pay, American Express, Discover to name a few. We are moving from a cash economy to the digital payment world.

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Seize The Opportunity

We all are going through an unprecedent crisis there is no doubt about it and this one is going to stay here for a while. This crisis will also change a lot of things and ensure that most of the things are not going to be the same anymore.

The good part is that such crisis comes once or twice in 100 years, the best part is we may most likely not be facing this again in our life time.

As students our strengths are age, energy and being connected.  That’s what we need to harp upon during these uncertain times. If you look at these three pillars individually and merge them together you would realize ways to not just navigate these times but also come out successful.

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What Is The Way To Learn Sales?

In my experience here are the ways in which you can learn sales and be a top-notch professional.
Observe what good salespersons in your organization do – If you are working in a sales organization, this is absolutely important and fastest way to learn. I have observed many strong sales persons (and not all were in sales!) and many interesting styles to sell. Observe very closely how the best sales persons in your organization bring in sales, how do they fix their appointments, how do they ask questions, pitch and handle objections from clients. How do they position themselves and so on.

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Digital – Too Fast To Comprehend, Too Pervasive To Ignore!

“Boss, we will understand the data signals, optimize our search, do some data management, integrate Al, set an evaluation metric…’ a young trainee exults as | look on, wondering whether he can connect the dots.

In another context, | hear a colleague say, ‘Digital marketing will either outdated us or recast us: At a CMO meet recently, we nodded our heads in sombre agreement. ‘If we can synthesize classical marketing with the newly emerging tools of digital, we will lead the change, if not…’

“We will be led, the others echo.

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There Is A Bit Of ‘Marketing Perspective’ In Every Day Life

There is a phrase in Buddhism, “kill the Buddha”, it means that the ideas you have learned to bring you to this point of clarity need to be let go of, if you are to go further and step into your power.

But, why exactly would we want to let go or unlearn?

Does what we already know prevents us from knowing more?

Right from our childhood we are programmed to answer every day at home or school,

What did you learn today?

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Organisational Coma

There is a phrase in Buddhism, “kill the Buddha”, it means that the ideas you have learned to bring you to this point of clarity need to be let go of, if you are to go further and step into your power.

But, why exactly would we want to let go or unlearn?

Does what we already know prevents us from knowing more?

Right from our childhood we are programmed to answer every day at home or school,

What did you learn today?

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What Will I Unlearn Today??

There is a phrase in Buddhism, “kill the Buddha”, it means that the ideas you have learned to bring you to this point of clarity need to be let go of, if you are to go further and step into your power.

But, why exactly would we want to let go or unlearn?

Does what we already know prevents us from knowing more?

Right from our childhood we are programmed to answer every day at home or school,

What did you learn today?

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Fallacies of Change Management

How often have you heard or read about ‘Change Management’? And how often have you heard about the clichéd but the true phrase “Change is the only constant”? There would be hundreds and thousands of books and articles on Change Management

Yet, I’m taking a punt to write on the same, for the simple reason that this seems to be the underlying theme in many businesses today. While you could deny and choose to ignore at your own peril, but the smartness lies in accepting this arduous fact of life. However, while a lot has been written and said about what to do in Change Management, I would like to dwell on some of the fallacies in Change management and hence what you should avoid. Here are 7 of them

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Prospecting in a Cluttered World And (Part 1 The 4 Universal Principles of Prospecting)

“The brutal fact is the number one reason for failure in sales is an empty pipeline, and the root cause of an empty pipeline is the failure to prospect.” ― Jeb Blount.

Prospecting has and will always be the most critical activity or discipline in sales—it what separates the superstars from the ones that are scraping by on second hand, hand-me-down leads.

Why do Sales Professionals need to prospect? When you break down the sales process, it is about offering the right solution to the right person at the right time.

Unfortunately, all these variables rarely line up on their own in the multiverse of sales, and that is why prospecting is crucial for your sales success.

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