Get PERS… Stay Safe!

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Written by: Pramoud Rao

About the author: Ex- Promoter and MD of Zicom Electronic Security System Ltd/ Business Mentoring / Security / SaaS/ PaaS / AIoT

Your personal safety is a general recognition and avoidance of possible harmful situations or persons in your surroundings. More than 80 % of us have faced personal emergencies in our lives at some time or the other….

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Healthcare Marketing: Priorities to meet the changed market needs

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Written by: Jasrita Dhir

About the author: Head – Brand, Marketing & CSR at Fortis Healthcare

Healthcare marketing has always required a specialised skill-set considering healthcare is a ‘grudge-category’. However, never has healthcare marketing been under the kind of pressure that it has been, in the last couple of years…..

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