Written by: Ashok Jaiswar
About the author: Group Head Marketing and Corporate Communications – Greaves Cotton Limited and Ampere Electric
“Even a lone traveller feeds many.” Yes, every time a plane lands, so many cabs run, hotels get occupied, restaurants get full, travel operators thrive & local communities survive. Travel is integral to life & contributes significantly to jobs & economic vitality of the nation.
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Accelerated
Patterns, Purpose, Personalisation & The New Value Promise
Written by: Ashok Jaiswar
About the author: Group Head Marketing and Corporate Communications – Greaves Cotton Limited and Ampere Electric
Amidst ongoing challenges gripping us with the theory of lock & unlock we all have been continuously chasing new ways of getting back to live our normal life……..
Why Small is the New Big for Gen-N?
Written by: Ashok Jaiswar
About the author: Group Head Marketing and Corporate Communications – Greaves Cotton Limited and Ampere Electric
The daily life has been almost dysfunctional in the last 6 months & higher impetus to products that can restore wellness & health has been on a spike. Immunity boosters, comfort foods, essential groceries, health drinks, fitness products all have gained massive significance over conventional purchases……